Our services
Tailor-made support,
for each territory and market.
From Senegal to Indonesia, from Peru
in Madagascar... each market has its own codes.
We decipher them for you.
We harness their potential.
Services on offer
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Brand representation by country
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Market research & entry strategy
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Contacts with local distributors
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Marketing adaptation & regulatory compliance
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Field support & export coaching
Our mission
Helping European companies set up successfully in the heart of the global South: Africa, Southeast Asia, the Indian Ocean, South America.
A compass for export
and con
After more than 30 years' experience in international development, Thierry de Retz founded LATITUDE EXPORT to put his expertise in emerging countries at the service of French and European brands.
Trained in international business and having recently completed modules at INSEAD (entrepreneurship, strategy, digital disruption), he favors a customized approach, rooted in the economic, social and cultural realities of each geographical area.
LATITUDE EXPORT's approach to exporting is respectful, sustainable and adapted, with a focus on brand building and longevity.
LATITUDE EXPORT creates lasting connections with an ambition and a lasting local footprint.
LATITUDE EXPORT, at the crossroads of European know-how and the needs of emerging markets.
EXPORT DIFFERENTLY
Activate an outsourced Export Department
LATITUDE EXPORT, at the crossroads of European know-how and the needs of emerging markets.
Targeted fast-moving consumer goods (FMCG)
Targeted fast-moving consumer goods (FMCG)
Main category
Subfamilies / Examples
Food & Beverage
Hygiene & Beauty
Cleaning & Maintenance
Health & Wellness
Baby & Childcare
Pets & Animals
Everyday accessories
Targeted fast-moving consumer goods (FMCG)
- Packaged foods (cereals, preserves, pasta)
- Snacks & confectionery (potato chips, chocolate, sweets)
- Bakery (fresh bread, cookies, pastries)
- Prepared meals (frozen, ready-to-eat)
- Soft drinks (water, soft drinks, juices, coffee, tea)
- Alcoholic beverages (beer, wine, spirits)
- Hair care: shampoos, conditioners, gels
- Body care: soaps, shower gels, lotions
- Skin care & beauty: creams, make-up, perfumes
- Oral hygiene: toothpastes, toothbrushes, mouthwashes
- Deodorants & perfumes
- Detergents & softeners
- Dishwashing liquids, multi-surface cleaners
- Disinfectants, window cleaners, drain openers
- Pest control products (insecticides)
- Toilet paper, paper towels, garbage bags
- OTC medications (aspirin, cough suppressants)
- Food supplements, vitamins
- First-aid products (bandages, antiseptics)
- Infant milk, baby cereals, compotes
- Disposable diapers, baby wipes, baby care products
- Animal feed (dry, wet)
- Razors & blades, hairbrushes, wipes
- Feminine protection (tampons, pads)
- Disposable gloves, sanitary pads
For whom?
Consumer goods, nutrition and health solutions.
French & European export companies
> Looking for effective growth drivers outside mature markets?
We can guide you.
High-potential brands
international
> Startups, SMEs, premium brands.
We structure your expansion, from strategy to the field.
Distributors in emerging markets
> Want to enhance your portfolio of quality brands and gain local visibility?
We connect you to the right partners.
Why emerging countries?
Change latitude, gain amplitude.
The countries of the Global South are experiencing accelerated urbanization, a growing middle class, and increasing demand for quality products.
Nutrition, health, responsible consumption:
expectations are changing.
And opportunities too.
Now is the time to be there.
And to be well accompanied.
LATITUDE
Export
Why LATITUDE?
Because the "south" deserves special attention.
Because it's all about landmarks.
And we help our customers find the right ones.
Because the "south" deserves special attention.
Because it's all about landmarks.
And we help our customers find the right ones.